Building an internet dating site
There’s a reason why some of the most popular and effective dating apps today rely heavily upon your mutual friends.
Both online and offline, friends provide instant validation and accountability.
New dating apps like Tinder, Hinge, and Coffee Meets Bagel make us log in with Facebook, and they display the mutual friends we share with users on the app, which generates feelings of credibility and trust.
The worlds of dating and social networking are on a path toward convergence, and friendship is the driving force.
According to PEW Research, the #1 most commonly cited reason people use online dating sites nowadays is to find someone with similar The dating site How About We has been doing this for years.
Meeting someone to participate in an activity you mutually enjoy sets you up for a successful friendship, which can either convert into a relationship later, or lead to that person referring you to one of their friends to date.
I mentioned my predicament to Jessica, and she excitedly revealed that her good friend had just moved to the city I was visiting.
She quickly connected us via Facebook, where her friend and I immediately hit it off and subsequently spent the whole weekend together.
After going on over 150 dates, trying out over 100 dating websites, and advising hundreds of individuals at all levels of dating experience, one thing consistently stands out to me: .
This friendship-first approach has fundamentally changed my understanding of dating and relationships.
Observe what happened next…A year after meeting Jessica, I needed to travel to a new city for work and I realized that I had no place to stay there.
Consequently, that one person who previously would’ve been a single “yes/no” one-off date with no followup instead becomes not just a friend, but a fantastic advocate in our quest to build future friendships and relationships.
The most effective strategy for finding a good relationship is thus to optimize dating sites for finding Friends understand our needs, become invested in our story, and enthusiastically introduce us to more of their friends.
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It’s why wing[wo]men are so amazing to have around.